An on-ground campaign that was running in 4 malls, 3 clubs and 2 hyper markets for a 3 weekends period engaging more than 75,000 walking customers with the platform that was built specially for this purpose
The experience was that the customer enters a virtual world with lots of fruits falling in a 360 degrees experience and the mission of the user is to capture as much fruits as possible during the time given to them.
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